Our website uses cookies.

Our website uses cookies to improve your user experience. If you continue browsing, we assume that you consent to our use of cookies. More information can be found in our Privacy Policy.

Sage words from Thomas Jefferson

28 Oct, 2008 McKell Naegle

“The man who stops advertising to save money is like the man who stops the clock to save time.”
– Thomas Jefferson

In these difficult economic times, it is important to keep your economic engine running by continuing to plan for and carry out effective integrated marketing and advertising strategies.

Many companies are cutting back; most do not realize advertising has a cumulative effect, with each medium and campaign building on the previous and creating a stronger foundation for the next.

Do not be tempted to trim the fat and end up accidentally cutting into the muscle of your organization’s branding and awareness efforts. Keep your campaigns and programs consistent, steady, and strong, and you will weather this rough storm of economic uncertainty.

Also check out...

25 Jan, 2018 Frank Imler Brand & Traditional Advertising

What It Takes To Make A Cool TV Spot

7 Mar, 2017 Alex Naylor

And the Addy Award Winner is…

23 Jan, 2018 Alex Naylor Fluid Culture

Your Advertising Agency’s Secret Agenda

Want to hit a button?

It's just a harmless contact page.