I came across some videos that Darren Rowse has on YouTube.
I would suggest watching them at the link above. Most of his topics are with blogging effectively and tips and tricks you need to know to blog well and do what the best blogs are currently doing.
As we all know, content is king on the web and Darren share ways on how to constantly add value to readers via blogging.
To get a taste, watch the one below on “How to Add to Conversation in the Blogosphere [And Avoid the Echo Chamber].”
His accent (Australian?) helps keep you engaged as well . . .