“Self-promotion is an art, not a science, because it takes a bit of instinct and talent to tiptoe across the tightrope between tooting your own horn and sprinting down the street at 6 a.m. with an air horn blaring whilst your soon-to-be-former friends roll their eyes and plug their ears and discuss behind your back how desperately they wish you’d just shut the up.” (Taken from an article by Brenna Ehrlich and Andrea Bartz about Netiquette)
Here are three tips on how to walk that fine line:
1-Start with the low hanging fruit
Get your friends and family to check out your site and get feedback from them.
2-Only reach out when you have something important to say
This one is pretty self explanatory. If nothing exciting happens in a span of seven days, you don’t need to send out a weekly newsletter. Just becasue you think what your doing is the best thing since sliced bread, doesn’t mean everyone else will.
3-Thank your fans
Everyone loves to feel appreciated. Thank the people who helped you get you to where you are today.
For more information, visit the Netiquette article here.