Search Engine Optimization

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Gone are the lazy days

of spammy SEO schemes like article spinning and keyword stuffing. Nowadays your website actually has to deserve to rank way before it ever graces the prized first page of Google’s search results page. In the past before Google’s algorithm was so darned intelligent ranking was easy peasy. Now, user experience metrics are part of Google’s ranking formula. You might even say SEO stands for search experience optimization.

There are a few SEO trends of the past that we are embarrassed to take responsibility for, almost as embarrassing as shoulder pads, parachute pants, trucker hats, and popped collars. Check out this fun article written by SEO Expert, Jonathan Rodriguez

SEO Tips Of The Past

70-80% of users ignore the paid ads, focusing on the organic results

SEO leads have a 14.6% close rate while outbound leads (such as direct mail or print advertising) have a 1.7% close rate 1

1 https://www.imforza.com/blog/8-seo-stats-that-are-hard-to-ignore/
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